We begun in the farm machinery game in 1976 as a small family business. This is grown over the years to 20+ full time staff with a focus on efficiency, and creating the best value for our customers.
Our journey in the farm machinery industry began in 1976 as a small family business. Over the decades, we have grown into a dedicated team of 20+ full-time professionals, all driven by a singular focus: enhancing efficiency and delivering exceptional value to our customers.
The Redback brand was officially born in 1991 with a mission that went beyond machinery. We wanted to provide meaningful employment for a friend with Down syndrome, and we quickly discovered that bending harrow components was his forte. Geoff found strength and happiness in his work, and to this day, he is still an integral part of our team crafting harrow parts. We are incredibly proud of the work Geoff does and the heart he brings to our shop.
Since those humble beginnings, the Redback product range has evolved to meet the changing needs of our customers. We remain committed to manufacturing high-performance machinery through two specialized divisions:
Redback Agri: Your trusted advisors for pasture improvement and weed control solutions designed to increase agricultural productivity.
Redback Equine: Industry leaders in arena and surface maintenance machinery, helping riders improve both their performance and their experience.
Every new product we bring to market follows a strict protocol to ensure it is reliable and high-performing. We understand that our customers expect the best when they invest in Redback equipment, and we strive to exceed those expectations every time.
Redback remains an ethical, family-owned business founded on honest service. Our team is dedicated to finding you the right solution the first time. If you have any questions, please reach out to us and our solutions-focused team will be happy to assist you.
Parts, Service & Operations team
Tammy Walton, Warren Walton, Mike Walton, Arlen Walton, Barnett Capper
Product Specialists & Marketing
Royden Capper, Riley Capper, Liam Currie, Kaylene McKenzie
Manufacturing
Tim, Bill, Warren, Gerry, Geoff, Brent, Steve, Kris, Mitchell, Ian, Roydon, Andrew, Francis , Luke, Liam, Zac, Dylan, John
Our motivated team is driven by a shared goal of exceeding customer expectations through reliable service. We are committed to providing the honest advice, parts, and guidance needed to ensure your equipment performs when it matters most.
After spending the weekend recharging with our families, we are back on deck and ready to support you throughout the week.
Operating Hours: Monday – Friday: 7:00 am – 5:00 pm
Get in Touch:
At Redback Agriculture we conduct business in a way that best serves our customers, employees and shareholders at the highest level possible by upholding these values:
The collective purpose of our business:
We support good causes and are involved in community events
Avid supporters of the Rapid Relief Team who provide drought & disaster relief and support good causes such as fundraising for cancer awareness and giving food to the homeless in NZ and abroad!
Our headquarters are located in Palmerston North, and we are proud to support farmers and contractors across the country through our extensive dealer network. You can easily find a dealer near you for local expertise and dedicated support.
We are committed to your success. Whether you prefer to shop direct or work through your local dealer, our team is here to provide the honest advice, parts, and guidance you need. Contact us now to discuss your requirements and ensure you have the best equipment for the job.
